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Tag : Marketing

How to Attract Leads

Step 1. Embrace The Sale Many of the Realtors I talk to believe that selling is a dirty word. They associate sales with manipulation and misrepresentation. If that is what you believe, you are: -Preventing yourself from being as successful as you could be. -Doing a disservice to your clients. When you embrace the fact that you are selling yourself and your services to buyers and sellers, you can concentrate on developing professional selling skills. With those skills, you can […]

8 Strategic Ways to Get Your Real Estate Business Recognized

1. Utilize Well Known Listing Services. Properties listed on popular services attract a significant number of potential customers. 2. Customize Your Vehicle. Get your business logo and contact info put on your vehicle. This helps to advertize your business on the go! 3. Get a Unique Look. Have a color, uniform or insignia that is unique to your real estate business. Make sure you are distinctive but in a positive manner. 4. Optimize Maintenance on your Company Website Maintain your […]

Steve Jobs’ Impact on the Real Estate Market

Steve Jobs once said, “You’ve got to start with the customer experience and work backwards to the technology.” It is critical for the marketer to understand and cater to the buyers needs, prior to mastering the technological side of their business. Before speaking on on technology, let’s focus on something far more important; Let’s talk about the customer. After all, agents are constantly reading about the next new technology that promises to make their business more efficient, increase leads or […]